This artical is by by Geno Mrosko on Jun 9, 2011 5:37 PM EDT in UFC News
Report: Purchase of G4 network could cost UFC $600 million
by Geno Mrosko on Jun 9, 2011 5:37 PM EDT in UFC News
According to a report from Bloomberg.com that cites multiple analysts with knowledge of the situation, the potential sale of the G4 network, a cable video game channel, could cost the UFC up to $600 million.
That's because the channel reaches 60 million homes in the United States, and will likely demand $5 to $10 per home in the sale, if it is to occur.
Wall Street Journal originally scooped the news of the potential sale and The New York Times confirmed that the two parties met in New York City as recently as yesterday.
The reason UFC seems to be shopping for a new home on cable TV is due to a recent breakdown in negotiations with Spike TV, the original home for the organizations extensive programming.
It was initially reported that UFC was asking for $325 million a year to remain with Spike; however, that number was apparently inflated and actually represents the amount for the life of the deal.
Still, it appears as though Spike is preparing to part ways with UFC once the contract expires and move directly into a new relationship with Bellator Fighting Championships.
Company President Dana White today stated at the UFC 131 pre-fight press conference that no deal is close to done just yet and they are in continued talks with "everybody."
Stay tuned to MMAmania.com for the latest updates on this evolving story. You can also click the title above to get to this website...
1 comment:
If you think about it 600 million really isn't that bad for UFC to have a permanent place for Ultimate Fighter. G4 could definitely use the boost in ratings and some fresh shows to change things up. I just hope they dont get rid of the good shows on G4 like X-Play and Attack of the Show. DirecTV may have been a little hasty in dropping G4 from its line-up especially if this deal goes through. I work for Dish Network and I could see people wanting to switch providers over not being able to watch Ultimate Fighter. If you are thinking about changing providers or know someone who is have them go to BestTVforMe.com to see all the pros and cons from a few of the most popular providers in the US.
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